Program Builder: Using Percentage-Based Routing
Last updated on APRIL 26, 2016
Applies to:Oracle Eloqua Marketing Cloud Service - Version 9 to 10 [Release 9 to 10]
Information in this document applies to any platform.
There are many use-cases for evenly splitting contacts randomly. An example of such would be that a client has a list of contacts that they would like to perform an A/B email test with. Within Eloqua's program builder, there is a decision rule called "Percentage-based routing" which would help fulfill this request.
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