My Oracle Support Banner

Lead Scoring: Are Global Unsubscribes and Hard Bouncebacks Scored? (Doc ID 1952501.1)

Last updated on MARCH 03, 2020

Applies to:

Oracle Eloqua Marketing Cloud Service - Version 10 and later
Information in this document applies to any platform.

Goal

How are contacts who are either globally unsubscribed or marked as a hard bounceback treated in lead scoring models? Are they excluded from the model and from getting scored once they have become globally unsubscribed, or are they given a hard bounceback status?
 

Solution

To view full details, sign in with your My Oracle Support account.

Don't have a My Oracle Support account? Click to get started!


In this Document
Goal
Solution
 Related Reading


My Oracle Support provides customers with access to over a million knowledge articles and a vibrant support community of peers and Oracle experts.