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BlueKai Data Provider Integration (Doc ID 1988826.1)

Last updated on MARCH 12, 2021

Applies to:

Oracle BlueKai Audience Data Marketplace Cloud Service
Information in this document applies to any platform.

Purpose

BlueKai's online and mobile ingest integrations enable Data Providers to activate and monetize their data assets in the BlueKai platform. Once your data has been imported into the BlueKai platform, BlueKai's 2nd-Party Private Data Marketplace and BlueKai's Audience Data Marketplace will enable you to reach hundreds of thousands of data buyers across the entire marketing eco-system who are searching for data to be used in RTB media buying, site optimization, CRM, search, social and mobile marketing. 

 

 

Scope

 This document describes how Data Providers can import their online and mobile into the BlueKai platform, which entails the following steps:

  1. Creating a BlueKai Container.
  2. Scoping the data to be extracted from your site.
  3. Configuring the BlueKai CoreTag.
  4. Deploying the BlueKai CoreTag.
  5. Classifying the data collected by your BlueKai CoreTag.
  6. Monitoring data ingest.

Details

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In this Document
Purpose
Scope
Details
 Step 1: Creating the BlueKai Container
 Step 2: Scoping your Data
 Step 3: Configuring the BlueKai CoreTag
 BlueKai CoreTag for Desktop Sites
 BlueKai CoreTag for Mobile Sites
 CoreTag Syntax
 CoreTag Process
 Step 4: Deploying the BlueKai CoreTag
 Step 5: Classifying your Online Data
 Step 6: Monitoring Data Ingest

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