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Deliverability: SPF, DKIM, and DMARC (Doc ID 2133235.1)

Last updated on AUGUST 25, 2023

Applies to:

Oracle Eloqua Marketing Cloud Service - Version 9 to 10 [Release 9 to 10]
Information in this document applies to any platform.


Email authentication encompasses a variety of techniques and measures that are designed to help recipients distinguish between an email that truthfully claims to be from a particular sender and an email that is forged or otherwise falsified. Proper use of email authentication provides an increased level of security for both sender and recipient.

Sender Policy Framework (SPF) and Domain Key Identified Mail (DKIM) are two common forms of authentication. With this addition to your DNS entries, you're telling recipients that you've authorized Eloqua to send emails on your behalf. This document will discuss SPF, DKIM and DMARC in some detail including what configurations are required for an IT team to input into the DNS entries.


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In this Document
 What is SPF?
 Implementing SPF
 What is an SPF Lookup?
 How many SPF Lookups does Eloqua account for?
 Does SPF have to be on all domains associated with a sending domain?
 What is DKIM?
 Implementing DKIM
 What is DMARC?
 Implementing DMARC
 Related Reading

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