Deliverability: Noticing Large Increase in Hard Bounces
Last updated on APRIL 17, 2017
Applies to:Oracle Eloqua Marketing Cloud Service - Version 9 to 10 [Release 9 to 10]
Information in this document applies to any platform.
A hard bounce may occur if the address you are sending to no longer exists or never existed to begin with. It is a permanent failure and those bounces should not be retried.
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