Deliverability: Bounces FAQ
(Doc ID 2815384.1)
Last updated on OCTOBER 19, 2021
Applies to:Oracle Eloqua Marketing Cloud Service - Version 9 to 10 [Release 9 to 10]
Information in this document applies to any platform.
A bounce is when an email is sent but is then returned with a notice that the message was not delivered. Bounces fall into two categories: "Hard" and "Soft". Hard bounces are permanent and email to them should not be attempted again. Soft bounces are temporary and can be re-tried. Retrying hard bounces can contribute to reputation and deliverability problems.
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