How to Link Contacts to Accounts (Doc ID 1618354.1)

Last updated on FEBRUARY 22, 2024

Applies to:

Oracle Eloqua Marketing Cloud Service - Version 10 to 10 [Release 10]
Information in this document applies to any platform.

This document describes how to link Contacts to their Accounts (companies) using the CRM Account ID.

After setting up account linkage:

You can create segments based on the contact’s associated account fields. For example, you can segment all contacts who are associated to a company where Industry = Technology.
You can apply dynamic content to an email or landing page based on a field on the account.

Account linkage does not invoke any overwriting of data in Eloqua.

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