Deliverability: Point of Sale (POS) Address Collection Risks
(Doc ID 2239050.1)
Last updated on JANUARY 19, 2023
Applies to:
Oracle Responsys Marketing Platform Cloud Service - Version 5X to 6X [Release 5x to 6x]Information in this document applies to any platform.
Goal
Point of sale (POS) address collection is a process of obtaining opt-in permission for a subscriber as part of the check-out or purchasing process. This strategy poses unique risks for email marketers that can lead to deliverability issues.
Solution
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In this Document
Goal |
Solution |