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Deliverability: Holiday Mailing Best Practices (Doc ID 2239488.1)

Last updated on JANUARY 20, 2023

Applies to:

Oracle Responsys Marketing Platform Cloud Service - Version 5X to 6X [Release 5x to 6x]
Information in this document applies to any platform.


Marketers face intense competition for consumers’ wallets during the holiday season. Aggressive emailing is the norm but even small missteps can lead to costly, time-consuming deliverability issues. Here are some tips for winning during the holidays while preserving reputation and deliverability.


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