Deliverability: Holiday Mailing Best Practices
Last updated on MARCH 01, 2017
Applies to:Oracle Responsys Marketing Platform Cloud Service - Version 5X to 6X [Release 5x to 6x]
Information in this document applies to any platform.
Marketers face intense competition for consumers’ wallets during the holiday season. Aggressive emailing is the norm but even small missteps can lead to costly, time-consuming deliverability issues. Here are some tips for winning during the holidays while preserving reputation and deliverability.
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