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Insight: What Do the 'Opened Sends' and 'Clicked Sends' Metrics Mean? (Doc ID 2465050.1)

Last updated on MARCH 01, 2019

Applies to:

Oracle Eloqua Marketing Cloud Service - Version 10 to 10 [Release 10]
Information in this document applies to any platform.

Goal

In Insight (OBIEE), how are the Opened Sends and Clicked Sends metrics calculated? They appear in the Email Analysis by Send Date report, but do not include information regarding what the metrics represent.

Solution

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Goal
Solution
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